Gillette Straight Razor Industrial Design
Product Design Brief
Come up with a blue sky idea; something special.
Emotional Impact
To bring a certain amount of elegance to everyone’s shaving experience; to resurrect the level of class and craftsmanship behind a quality shave. To take the heritage of Gillette, and express it through contemporary design. Learning to shave is the first step to becoming a man; mastery is the step to becoming a gentleman.