KABAQ Augmented Reality Industrial Design

Product Design Brief

KABAQ is an augmented reality, food menu service. They allow clients to scan their food, which can then be displayed in a virtual menu. KABAQ asked for a shippable, 3-D scanner that can be used to easily scan and create models of food, so that they can be easily uploaded into a virtual database.

Emotional Impact

Food is delicious, but presentation is everything. Often the menu description is what sells you, but KABAQ allows the food to stand on its own. This product breaks both social and cultural boundaries by allowing everyone to order what food looks, not sounds, good. The 3-D scanner is a mere white plate, on which your food is displayed.